Variety of interesting topics
What opportunities does the online world offer?
The evolution of new technologies has brought with it the formation of new lifestyles and society in the 21st century, it is normal to find a person in each place interacting with their digital device to communicate. From the virtual identity that you have as a subject and group entity (company, institution, organization, etc.)....
What 's marketing?
Marketing can be defined in many ways, according to the Real Academia Española (RAE) "Marketing is the set of strategies used to market a product and to stimulate its demand". We can say that marketing is all those strategies and activities that a company, brand or person executes to make themselves known. These same strategies allow a brand to achieve its goals.
What is online presence?
Online presence is understood as any activity that is executed in order to create an image, reputation and online identity on the internet, can also be defined as all those actions that the marketing performs to make known a brand via the internet. The online presence means for Peña L. (2021) "To be visible to our present and future customers and to be recognized as the first in our sector".
Why should you create a blog?
Having a blog makes your website look more professional and makes you look as an expert on what you do, your audience will have the perception that you know what you’re talking and doing. That’s how you start to build trust in your audience, the chances of being contacted in case more doubts arise or the chances of people wanting to hire a service increase, in the same way your website....
How can I optimize my website?
You need to know how to accommodate all the information within your website, identify the keywords relevant to your work, these words are the ones with which people look for information and can find your website. For example, if you want your business to appear in the results of "used cars", you will have to use that phrase several times naturally so that when a user does a search with that....